New Website and PPC combo

Getting lots of leads for a small town auto repair shop.

Auto Repair Shop is a Lead Magnet - YellowFin Digital

Ad Spend

$3,500

Impressions

30,654

Clicks

1,425

Cost Per Click

$2.50

Conversion Rate

30%

Call and Form Volume

405

BASIC INFORMATION

About the Company

Keegan Auto has been helping the New Hampshire Seacoast community keep their cars in tip-top shape for over twenty years.

Their people-first philosophy, Keegan Auto has earned its reputation as a skilled and trusted repair shop dedicated to meeting customer needs. Specializing in diagnostic services with an expert team that works on cars and trucks of all makes and models.

Keegan Auto Logo - YellowFin Digital
Case Quote Right - YellowFin Digital

Working with YellowFin Digital has been a breeze!

Building the website was so simple, they nailed it from the beginning. And their continued customer support helps us non-tech folks have no worries. Our leads have been great and if we have any problems, they are on top of it before we even have to reach out. We highly recommend working with the YellowFin team!

James Cieslik - YellowFin DIgital

Tammy Keegan
Owner

5 Star Rating - Yellowfin Digital
REQUIREMENT

The Challenge

Keegan Auto wanted to be at the top of the search results in their small New Hampshire town for auto repair. An outdated website was a big problem for this local auto shop. They needed a new look and a plan to reach their niche client in a 10 mile radius.

BUSINESS UNDERSTANDING

The Solutions

YellowFin Digital got to work first on a new website that encouraged high conversion. A cleaner look, making it easy for clients to find exactly what they need quickly. We also added a form at the top to schedule service making it very easy for clients to make appointments quickly. After designing a great website to optimize conversions, we created a PPC ad campaign that put their leads through the roof.

POSITIVE OUTCOME

Result

As you can see from the results below, combining a great website with the right ads strategy, Keegan Auto is bringing in great leads from their small town and they are still pouring in. Continued support from YellowFin Digital allows owners, Mike and Tammy, to focus on working the core parts of the business while we handle the marketing.

ZigZag - YellowFin Digital
  • Ad Spend: $3,500
  • Impressions: 30,654
  • Clicks: 1,425
  • Cost Per Click: $2.50
  • Conversion Rate: 30%
  • Call and Form Volume: 405

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